The automated process of retrying declined card payments and prompting members to update billing details.
Dunning (Failed Payment Recovery)
The automated process of retrying declined card payments and prompting members to update billing details.
Cards expire and payments fail; dunning is how the software recovers that money. It retries the charge on a schedule, emails the member to fix their card, and can restrict access until the balance clears. Strong dunning quietly protects MRR: recovering even a handful of failed payments a month adds up over a year.